Corsini Consulting Group: From Salesforce to Pipedrive, Without Losing a Thing

Corsini Consulting Group, an executive coaching practice, moved its entire client history from Salesforce to Pipedrive and now runs on one simple system where meetings, reminders and client details look after themselves.

110,568

Records moved from Salesforce to Pipedrive

Every

Client, company, deal, activity and note carried over

Automated

Calendly and Outlook meetings land on the right client

One

CRM for the full client history

Placeholder

CHALLENGES

Marc Corsini’s coaching practice runs on long-term relationships. His CRM has one job: keep every client, every session and every personal detail in one place, so nothing slips when he is busy coaching.

Salesforce was no longer a good fit. Rescheduling a session meant manual back-and-forth for Marc’s assistant. Meetings from Outlook did not reliably record against the right client, and a client who booked with a second email address turned into a duplicate contact. Marc had already lived through one painful CRM move, and he was clear about what he wanted this time: a system as easy to use as the one he had before Salesforce, a real cleanup rather than a copy of the clutter, and no gap in his client history.

SOLUTIONS

  • A complete move to Pipedrive: every client, company, deal, activity and note came across, along with Marc’s email history. Salesforce stayed untouched until the move was proven, so client history was never at risk.
  • Easy scheduling: Calendly booking for coaching sessions, discovery calls and short calls, tied to Marc’s Outlook calendar, with confirmations and reminders sent automatically.
  • A cleaner CRM: fields left over from earlier systems removed with Marc’s approval, and missing job titles and addresses filled in for existing contacts.
  • Hands-off upkeep: meetings booked in Calendly or Outlook attach to the right client automatically, recurring coaching sessions are scheduled well ahead, client birthdays come up every year, and each contact shows whether they subscribe to Marc’s blog.
  • Saved views for each of Marc’s client groups, so he can see any group at a glance.
  • Recorded training for Marc and his assistant, covering group email, templates, scheduled sends and day-to-day use.

RESULTS

COMPANY

ABOUT

Corsini Consulting Group is an executive coaching practice in Birmingham, Alabama, led by owner Marc Corsini. It runs on Pipedrive, Calendly, Microsoft Outlook and Mailchimp.

I’m delighted and relieved.
Placeholder

Owner

Corsini Consulting Group