Discover how Event Business Formula automated coaching-call scheduling with Calendly, turning program inquiries into booked calls without manual back-and-forth.
55%
More Discovery Calls Booked
Zero
Manual Scheduling Emails
Automated
Reminder Sequences
Real-Time
Coach Availability
Prospective students reaching out about the coaching program had to trade emails back and forth just to land on a discovery call time, and the small team spent hours a week manually coordinating calls instead of coaching.
Without a structured reminder sequence, no-shows were common a booked call would go dark with no automated nudge beforehand.
There was also no clear way to see how many inquiries actually converted into a booked, completed call, making it hard to know where prospects were dropping off.
We set up Calendly booking pages that let prospects self-schedule a discovery call directly into a coach’s real availability, removing the scheduling back-and-forth entirely.
Automated reminder sequences now go out ahead of every call, cutting down on no-shows without anyone manually following up. Every booking syncs into the CRM automatically, turning a scheduled call into a tracked lead the moment it’s booked.
Before rolling this out, we reviewed Calendly’s plan options to find the right fit for a small coaching team’s budget, and connected the setup into Event Business Formula’s broader tech stack.
Event Business Formula teaches event professionals how to build and scale a profitable event-planning business through coaching programs and structured frameworks.
Event Business Formula
